Driving the future: BMW Group chairman on China's role in Neue Klasse revolution
Source: Xinhua | Published: 2025-04-30

"It's a co-creation, a co-development." "Our largest market is in China." "From China to the world is what's going on here..."

At the Shanghai Auto Show, Oliver Zipse, Chairman of the Board of Management of BMW AG, showcases the tech-forward Neue Klasse -- a bold leap into the future, driven by cutting-edge AI, groundbreaking innovation, and deep collaboration with China.

Why is China so crucial to BMW's global strategy? Xinhua gets the inside scoop in an exclusive interview with Zipse.

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